Subscribe Submit
Insights

Latest

Discover the latest in management thinking
Teams & Collaboration
Centralized vs Decentralized Social Networks
Insight   13 Nov 2024 Anchit Jain

Marketing Strategy
How can Marketers better leverage User generated content
Insight   13 Nov 2024 Rajeshwari Krishnamurthy and Rohit Kumar Mukherjee

Marketing Strategy
Numerical presentation shapes consumer behavior and marketing strategy.
Insight   12 Nov 2024 Jorge Pena Marin, Ellen Lahn, and G. Tomas M. Hult

Leadership
New Starbuck's CEO decision to work remotely challenges assumptions associated with effective leadership.
Insight   12 Nov 2024 Massimo Garbuio

Technology Strategy
Crafting strategies for deep tech innovation success.
Insight   30 Oct 2024 Francis D. Kim and Rajendra Srivastava

Artificial Intelligence
We can create a future where AI and humans synergize rather than merely coexist.
Insight   30 Oct 2024 Vijay Govindarajan, Eric Solomon, and Anup Srivastava

Global Supply Chains
Businesses must come together as a category collective.
Insight   19 Oct 2024 Craig Hirst and Gary Burnand

Sustainability
Budgeting can motivate investment in sustainable energy.
Insight   19 Oct 2024 Bob Hinkle and Carsten Kowalczyk

Marketing Strategy
Build a positive marketing ecosystem via customer evangelists.
Insight   14 Oct 2024 G. Tomas M. Hult

Generative AI
Generative AI will alter strategy, and companies must build differentiation in six areas or risk being left behind.
Insight   14 Oct 2024 Jack Azagury and Michael Moore

Entrepreneurship
New social ventures are often shunned for training and network reasons.
Insight   29 Sep 2024 Henrik Wesemann Lekkas, Torben Antretter, and Rachida Justo

Agentic AI
Examining the AI Agenda of the International Olympic Committee (IOC).
Insight   29 Sep 2024 Amit Joshi, Agni Orfanoudaki, and Ilario Francesco Corna

 
Current Issue
Fall 2025 | Volume 68 Issue 1

 Fall 2025  

Digital Transformation

Browse issue
Recent Articles

California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

Learn more
Follow Us
Join our mailing list