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Open Innovation

3D Robotics: Disrupting the Drone Market

Toby Stuart, Chris Anderson

ArticleIn-Depth
Abstract
This case focuses on 3D Robotics, a drone company with UAV platforms. It examines what 3DR should pursue at the critical inflection point within its history and highlights what is unique about 3DR, particularly when compared to a more traditional non-open, non-Maker company.
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Winter 2015

Volume 57
Issue 2


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California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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