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Social Media
Most businesses now rely on social media to connect with customers. But the migration online has been accompanied by many new social pitfalls. How should brands contend with fake news, political outrage, and distraction?

Social Impact
Between 2005 and 2017, the rate of adolescents reporting symptoms consistent with major depression jumped 52 percent. What factors are to blame for this increase, and what can be done?

Artificial Intelligence
Staggering levels of debt prevent consumers across the country from building long-term security. Artificial intelligence solutions have the potential to guide consumers into better financial products and a lower overall cost of debt.

Artificial Intelligence
Companies like Amazon and Walmart use AI to solve marketing problems, but using AI effectively is not as simple as pushing a button.

Social Media
To the dismay of many, political populism has returned. This is the era where the loudest, most irreverent characters get the most likes, shares, and attention online.

Agentic AI
AI is transforming customer engagement — even to the point that it will soon help you find the perfect outfit. Is your company ready to curate endless options?

California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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